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Named for the famous bridge in Paris, this brand is one of two (the other is Siboney) which are devoted to the interests of a specific national tobacco governing body, in this case, the national tobacco monopoly of France, the SEITA (La Societe Nationale d'Exploitation Industriel de Tabac et Allumettes). Created in 1970, this is a lighter-bodied cigar and the range is all handmade.